17 years in e-commerce

We grow
e-commerce
businesses

CRO, Shopify, Amazon, operations. We've taken brands from $287K to $10.3M. We build the systems that make it happen.

$14.7M

Revenue Generated

19

Clients Scaled

36x

Best ROI

Numbers That Speak

Real results from real businesses we've helped scale

0

Years Experience

In e-commerce and digital growth

0

Revenue Generated

For our clients combined

0

Clients Served

Quality over quantity

0

Best Growth

Revenue multiplier achieved

Our Services

Everything You Need to
Scale Online

Full-service e-commerce expertise. From strategy to execution.

Conversion Rate Optimisation

We analyse your site, run tests, and fix what's broken. More visitors becoming customers means more revenue from the same traffic.

A/B testing and multivariate testingUser behaviour analysisCheckout optimisationLanding page optimisation

E-commerce Management

We take on the day-to-day running of your store: inventory, orders, customer service. You focus on the bigger picture.

Inventory and order managementCustomer service optimisationVendor and supplier coordination

Process Efficiency

We find the bottlenecks in your operations and fix them. Less manual work, fewer errors, more time for what matters.

Workflow automationSystem integrationSOP development

Product Creation

From idea to launch. We help you research, source, and bring new products to market that actually sell.

Product research and validationSupplier sourcing and negotiationProduct listing optimisationLaunch strategy and execution

Shopify Consulting

Whether you're setting up your first store or outgrowing your current setup, we help you get the most from the platform.

Store setup and migrationTheme customisationApp selection and integration

Amazon Consulting

Amazon is its own beast. We help you optimise listings, manage PPC, and navigate the platform without the usual headaches.

Listing optimisationPPC campaign managementBrand registry and protection
Success Stories

From Ambition to
Achievement

Real transformations. Real numbers. Real growth.

CROE-commerceAmazonProcess
Y1Y2Y3Y4Y5Y6$300K$10MQ4 Peaks6 Years

Scaling a DTC Brand

$287K to $10.3M over 6 years

A direct-to-consumer brand that had stalled. We rebuilt their operations, fixed the conversion issues, and expanded into new channels.

$10.3M

Annual Revenue

36x

Revenue Growth

4.7%

Conversion Rate

68%

Margin Improvement

ShopifyCROProduct Creation
Y1Y2Y3Y4$250K$2MQ4 Peaks4 Years

E-commerce Turnaround

$247K to $2.1M over 4 years

A Shopify store that had plateaued. New site, proper email marketing, and product development guided by actual customer data.

$2.1M

Annual Revenue

8.5x

Revenue Growth

38%

Email Revenue

3.4%

Conversion Rate

E-commerceProcessInternational
StartTodayEfficiencyCosts-40%98%

Tokyo Operations

$1.28M Managed Annually

Running e-commerce operations for a Tokyo-based company selling into Western markets. Bridging the gap between cultures and time zones.

$1.28M

Operations Managed

42%

Cost Reduction

4.9★

Customer Rating

<18hr

Response Time

Our Flagship Product

Zaikoo

AI E-commerce Command Centre

All your e-commerce data in one place. Zaikoo pulls in data from your sales channels and gives you the insights you need to make better decisions, faster.

Unified dashboard for all sales channels
AI-powered inventory predictions
Automated pricing recommendations
Real-time performance analytics
Competitor monitoring and alerts
Custom report generation
Learn More About Zaikoo
app.zaikoo.com

Dashboard

Real-time analytics

Last updated

Just now

Revenue

$124,847

+24.5%

Orders

2,847

+18.2%

Conv. Rate

4.28%

+0.8%

Revenue Trend

+24% this month

AI Recommendation

Based on current trends, increase ad spend on Campaign #12 by 15% for optimal ROI.

Sales Up

+$12,450

Trusted by Growing Brands

Don't just take our word for it

"Playables transformed our business. We went from struggling to keep up with orders to running a streamlined operation that practically runs itself."
S

Sarah M.

Founder, DTC Beauty Brand

"Their understanding of both Shopify and Amazon helped us create a cohesive multi-channel strategy that doubled our reach without doubling our workload."
J

James K.

CEO

"The CRO work alone paid for the entire engagement within the first month. Our conversion rate went from 1.2% to 3.7%."
M

Michael R.

E-commerce Director

Latest Insights

Practical e-commerce thinking

What we've learned from 17 years helping businesses scale.

Get insights in your inbox

Practical e-commerce advice every couple of weeks. CRO, operations, Shopify, Amazon—the stuff that actually moves the needle.

Get insights in your inbox

Practical e-commerce advice, no fluff.

Unsubscribe anytime. We respect your inbox.

No spam. Unsubscribe anytime.

What you'll get:

  • Actionable CRO tactics
  • Marketplace strategy insights
  • Operational efficiency tips
Start the conversation

Want to talk
about your store?

No pressure, no hard sell. Just a conversation about where you are, where you want to be, and whether we can help.

Waiting List

Response Time

Free

Initial Consultation

100%

Confidential